Showing posts with label sustainable behaviours. Show all posts
Showing posts with label sustainable behaviours. Show all posts

Thursday, March 24, 2011

BJ Fogg: Behavior Change Model

Dr BJ Fogg, founder of the Stanford Persuasive Technology Lab, provides a convenient model for understanding how we can use design to influence behavioral change.

More at
www.behavioralmodel.org
www.bjfogg.com
http://captology.stanford.edu

Video: Collaborative Consumption


More at http://www.collaborativeconsumption.com/



WHAT'S MINE IS YOURS from rachel botsman on Vimeo.



Collaborative Consumption Groundswell Video from rachel botsman on Vimeo.

Thursday, May 20, 2010

Video: Dirty Water Vending Machine



Thanks to Jessica Tong for supplying this link.

Video: Cycling in Copenhagen



Thanks to Tom Wilson for supplying this link.

Tuesday, March 9, 2010

Video: The Positive Side of Global Warming

From The Gruen Transfer. This TV program, hosted by Wil Anderson with a panel of advertising industry experts, aired on ABC1 in 2008-2009 . The title refers to the response to designed disorientation cues in retail environments named after Austrian architect Victor Gruen, who designed the first shopping mall. One of the show's segments, "The Pitch", challenges two advertising companies to create an advertisement for an "unsellable" product.

Video: TheFunTheory.com

This site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behaviour for the better. Be it for yourself, for the environment, or for something entirely different, the only thing that matters is that it’s change for the better.